Job Description: The purpose of this position is to support the EMEA networks with audience insights and marketplace context across kids content and viewing trends from linear and non-linear platforms with a primary focus on Disney’s Kids channel brands (Disney Channel and Disney Junior) Job Responsibilities: Work and communicate effectively with external research agencies to run content testing projects to help the production team with programme development. Work with local market research teams within EMEA ensuring the regional team are informed about market specific highlights and developments impacting on the Media Networks business. Supporting the research management in running primary or desk research projects to understand audience viewing behaviours. Performance analysis of the TWDC Kids Channels’ portfolio and competitors. Providing insights for marketing, programming and franchise teams through analysis and interpretation of consumer research and audience measurement across linear and non- linear platforms. Use internal and external data sources to undertake analysis, identifying key themes and making recommendations as appropriate to more senior marketing or business stakeholders. Support research management in strategic reviews and forward planning analysis. Job Requirements: Highly numerate and excellent analytical skills, including data manipulation Ability to present to multiple stakeholders at a senior management level Outstanding attention to detail and ability to manipulate large data sets Qualification & Experience: Knowledge and experience of qualitative and quantitative research methodologies Knowledge of Kids TV landscape is advantageous Ability to build clear insight from analysis & presentation of research data from a variety of sources Experience in TV audience measurement tools, e.g. TechEdge Job Details: Company: The Walt Disney Company Vacancy Type: Full Time Job Location: London, England, United Kingdom Application Deadline: N/A Apply Here careersvite.com
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