Job Description: The Social Media Manager will be a member of the Marketing team dedicated to driving awareness, engagement and conversion for Wildlife Conservation Society’s 5 Parks: Bronx Zoo, New York Aquarium, Central Park Zoo, Prospect Park Zoo and Queens Zoo. Job Responsibilities: Must be able to problem solve with positive mindset. Own goals and performance metrics for campaigns; monitor regularly to understand the effectiveness of the strategy and creativity, making recommendations for continuous improvement. Lead the creative ideation and development to deliver social content for all 5 Park Social pages, each with 3 social platforms (Facebook, Twitter, Instagram). Lead, develop, and launch social strategies and campaigns. Must have strong copy writing skills to write social posts. Must be on-site to capture content. The ideal candidate would have a background in content creation for digital with editing skills. Being able to story-tell is a must. Own productive strategic meetings with key members to create larger social campaigns focused on promoting special events and initiatives. Maintain and elaborate on content buckets, which includes: animal stories, inside look (keeper Q&As, virtual live cams), active engagement (quizzes), conservation stories, cool science, viral moment, and community. Job Requirements: Experience managing social pages (Facebook, Instagram, Twitter, YouTube) with significant follower growth is a must. Please do not apply if you do not have this experience. Bachelor’s Degree from an accredited four-year college or university in related profession/field. 5+ years of experience in social media and digital marketing, ideally for a brand with passionate end users. Qualification & Experience: Excellent communication and presentation skills, combined with the ability to collaborate across functions Experience developing and using video is a plus. Experience with Zoo, Aquarium, Cultural Institution or Attraction is a plus. A track record of success building and optimizing social accounts/campaigns. Key examples will be important for candidate. Job Details: Company: Wildlife Conservation Society Vacancy Type: Full Time Job Location: New York, NY, US Application Deadline: N/A Apply Here careersvite.com
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